Design Characteristics of Augmented Reality Digital Fashion
증강 현실 디지털 패션의 디자인 특성
김은정 Eunjeong Kim , 서승희 Seunghee Suh
28(4) 1-20, 2024
DOI:10.12940/jfb.2024.28.4.1
김은정 Eunjeong Kim , 서승희 Seunghee Suh
DOI:10.12940/jfb.2024.28.4.1
Abstract
The aim of this study was to analyze contemporary sociocultural phenomena and values through characteristics of augmented reality (AR) digital fashion design. The research method included a literature review on the metaverse and augmented reality, combined with a case study using both quantitative analysis through big data text mining and qualitative analysis through constant comparison. Data analysis was conducted using Python-based open-source tools: First, 6,725 data entries were collected from AR digital fashion platforms and brands identified in articles from Vogue and Vogue Business containing keywords of 'augmented reality' and 'digital fashion. Second, text preprocessing involved stop word removal, tokenization, and POS-tagging of nouns and adjectives using the NLTK library. Third, top 50 keywords were extracted through term frequency (TF) and TF-IDF analysis, with results visualized using a word cloud. Fourth, characteristics of products’ external design and internal concepts that contained top keywords were classified, with their value examined through repeated comparison. Results indicate that AR digital fashion design has the following characteristics. First, it embodies surreal fantasy through designs that mimic natural biological patterns using 3D scanning and modeling technology. Second, it presents a trans-boundary aspect by utilizing the fluidity of body and space to challenge vertical and discriminatory social structures. Third, it imagines a new future transcending traditional sociocultural concepts by expanding perceptions of space and time based on advanced technological aesthetics. Fourth, it contributes to sustainability by exploring alternatives for the fashion industry in response to climate change and ecological concerns.
Key Words
Augmented reality, Digital fashion, Metaverse, Big data text mining, Constant comparison method, 증강 현실, 디지털 패션, 메타버스, 빅 데이터 텍스트 마이닝, 반복적 비교분석법
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Development of ‘New Chinese’ women’s clothing design on based on the design preferences of Chinese women in their 20s
‘신중국풍’(New Chinese) 여성복 디자인 개발 -중국 20대 여성의 디자인 선호도를 기반으로-
고리 Gao Li , 김차현 Chahyun Kim
28(4) 21-44, 2024
DOI:10.12940/jfb.2024.28.4.21
고리 Gao Li , 김차현 Chahyun Kim
DOI:10.12940/jfb.2024.28.4.21
Abstract
The purpose of this study was to research modern reinterpretation of traditional Chinese culture and design development of fashion items in the context of globalization and technological advancements, reflecting fashion demands of young female consumers in their 20s in China. To achieve this, this study investigated fashion preferences of young women in major Chinese cities, focusing on design elements such as form, details, patterns, and colors in ‘New Chinese Style’ fashion. Results indicated a high preference for overlapping collars, Mandarin collars, oblique front pieces, and slit sleeves. Additionally, there was a strong preference for natural and eco-friendly materials such as plant dyes and embossed velvet. Based on survey results and analysis of the popular brand ‘TUYUE,’ this study proposed two design themes. The first theme, ‘natural symbiosis,’ focused on casual wear with a soft and free image with a simple design. The second theme, ‘chivalrous guest,’ targeted work attire with minimal designs emphasizing power and confidence. Both themes aimed to meet aesthetic and practical needs of modern women by incorporating overlapping collars, asymmetrical front pieces, slit sleeves, and preferred colors and patterns. In conclusion, although this study was limited to design preferences of young Chinese women in their 20s, results offer valuable direction for future design innovation, contributing to sustainable development of the fashion industry and the preservation and innovation of traditional culture.
Key Words
신중국풍’ 스타일 패션, 패션디자인 개발, 디자인 선호도, 중국 여성 소비자, new chinese style clothing, fashion design development, design preference, chinese female consumers
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Development of a Fashion Design Process Utilizing Chinese Classical Garden Architecture with 3D Virtual Clothing Technology
3D 가상착의 기반 중국 고전 원림 건축을 활용한 해체주의 패션디자인 프로세스 연구
채삼기 Shanqi Cai , 김진영 Jinyung Kim
28(4) 45-61, 2024
DOI:10.12940/jfb.2024.28.4.45
채삼기 Shanqi Cai , 김진영 Jinyung Kim
DOI:10.12940/jfb.2024.28.4.45
Abstract
This study adopted a deconstructionist approach to utilise expressive features of architecture of Suzhou Chinese classical gardens to conduct an empirical study that combined traditional elements with modern design processes. Firstly, concepts and characteristics of Chinese classical primary forest and deconstructionism are deeply understood. Their artistic value and modern application potential are explored. Artistic layers of classical primary forest and deconstructionism were analysed to investigate their sculptural and expressive characteristics and to explore new design measures. Based on this, a deconstructivist design process was utilised to develop an experimental fashion design process that utilized the classical Chinese image of Wenlim. The outcome of this research was a 3D virtual fashion design, which could present new design possibilities. It is hoped that this study will provide an easy and accurate analytical framework for further research on traditional Chinese images in contemporary fashion.
Key Words
중국 고전 원림, 3D가상 패션디자인, 해체주의 패션, 패션 디자인 프로세스, classical Chinese garden, 3D virtual fashion design, deconstruction fashion, fashion design process
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Analysis of Apparel Products in Domestic and International Adaptive Apparel Markets: Based on the Inclusive Apparel Design Framework
국내외 장애 의복 제품 고찰: 인클루시브 어패럴 디자인 프레임워크를 중심으로
조선형 Sunhyung Cho
28(4) 62-73, 2024
DOI:10.12940/jfb.2024.28.4.62
조선형 Sunhyung Cho
DOI:10.12940/jfb.2024.28.4.62
Abstract
This study explored and compared apparel products in domestic and international adaptive apparel markets through the lens of inclusive design to improve lives of people with disabilities. The purpose of this research was to gain a deeper understanding of these markets, identify product characteristics, and examine factors for continuous growth of the adaptive apparel market. In the domestic market, Heartist is the only brand that has consistently commercialized a wide range of apparel products. This brand did not limit itself to developing apparel specifically for people with disabilities, but combined stylish design and functionality to make enhancements accessible to a wider range of users. However, its actual products in the marketplace reflect only a few functional enhancements rather than accounting for various types of physical capabilities. Adaptive apparel brands in international markets were segmented by various design purposes, enabling wearers with different physical capabilities to enjoy a wider range of designs. Selected brands focused on business casual styles, incorporating various fastenings and magnetic closures for enhanced functionality. Findings of this research will furnish designers and product developers with practical insights, thereby contributing to tangible and positive improvements of lives for people with disabilities.
Key Words
adaptive apparel, inclusive design, inclusive apparel design, people with disabilities, clothing for people, with disabilities, 어댑티브 의복, 인클루시브 디자인, 인클루시브 어패럴 디자인, 장애인, 장애 의복
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Analysis of Korean Adult Male Leg Shape -Focus on Body Mass Index-
한국 성인 남성의 다리 유형화 -체질량 지수를 중심으로-
차수정 Sujoung Cha
28(4) 74-92, 2024
DOI:10.12940/jfb.2024.28.4.74
차수정 Sujoung Cha
DOI:10.12940/jfb.2024.28.4.74
Abstract
This study aimed to classify leg shapes of adult males according to their obesity levels and examine characteristics of each type. The goal was to provide essential data for developing tight-fit pants patterns for adult males. Factors defining leg shapes of adult males were identified as leg horizontal factor, leg vertical factor, ankle thickness factor, and ankle height factor. Leg shapes were categorized into four types: 1) type 1, medium-thick, short legs with thin, medium-height ankles; 2) type 2, medium-thick, long legs with thin, low-height ankles; 3) type 3, thin, medium-length legs with thick, high-height ankles; and 4) type 4, thick, short legs with thick, medium-height ankles. The higher the obesity level, the greater the proportion of type 4, whereas the lower the obesity level, the greater the proportion of types 2 and 3. This suggests that as obesity levels increase, the number of individuals with very thick legs, thick ankles, and shorter legs also increases. Implications of leg shape according to obesity levels in adult males are as follows. First, different age groups require distinct pants patterns. Second, when grading sizes, the variation by body part should be adjusted according to age group. This study is significant as it classifies leg shapes of adult males based on obesity levels and examines characteristics of each type.
Key Words
BMI, leg circumference, leg length, Korean adult male, type of leg shape, 체질량 지수, 다리 둘레, 다리 길이, 한국 성인 남성, 다리 형태 유형
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Development of Textile Design for S/S Children’s Clothing Targeting MZ Generation Parents -Focusing on Girlswear-
MZ 세대 부모를 겨냥한 S/S 유아동복 텍스타일 디자인 개발 -여아복을 중심으로-
김해밀 Haemil Kim , 김칠순 Chilsoon Kim
28(4) 93-112, 2024
DOI:10.12940/jfb.2024.28.4.93
김해밀 Haemil Kim , 김칠순 Chilsoon Kim
DOI:10.12940/jfb.2024.28.4.93
Abstract
Despite a continuous decline in birth rate, children's clothing market is growing, driven by consumption trends of MZ generation parents who are willing to invest generously in their only child. Therefore, this study aimed to: 1) analyze changes in children's clothing market; 2) ascertain preferences and consumption patterns of MZ generation parents towards children's textile designs through surveys; and 3) develop textile designs targeting MZ generation parents based on these research findings. This study involved processes of literature review, market research, and design development. Survey results indicated that 'patterns and prints' were the most critical factor when purchasing children's clothing. The design process reflected survey and literature review findings, starting from idea conception to motif setting, pattern development, colorway, and simulation checks for final application suitability. Designs were executed using CAD programs centered around the main theme 'Enchanted Tea Party' and five sub-themes. This research was significant as it conducted surveys known to be challenging for corporations, thereby capturing the essence of MZ generation parents' preferences through the design process. This will provide essential information for establishing children's clothing design and marketing strategies, contributing to sustained growth of the market and enhancing the competitiveness of children's clothing brands.
Key Words
children’s clothing, textile design, color, pattern, MZ generation, 아동복, 텍스타일 디자인, 색채, 패턴, MZ 세대
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Boundaryless Characteristics of Posthumanist Black Color Fashion
포스트휴머니즘 블랙 컬러 패션의 탈경계적 특징
최기정 Kijeong Choi , 설가예 Jiayi Xue , 서승희 Seunghee Suh
28(4) 113-128, 2024
DOI:10.12940/jfb.2024.28.4.113
최기정 Kijeong Choi , 설가예 Jiayi Xue , 서승희 Seunghee Suh
DOI:10.12940/jfb.2024.28.4.113
Abstract
This study explored boundaryless characteristics of Posthumanist black color fashion by examining fashion collections from 2018 to 2023 that explicitly incorporated Posthumanist paradigms through literature review and case analysis. Black color fashion reflects key Posthumanist attributes such as dissolution of boundaries in ecology, academia, gender, and Western-centrism. These characteristics are manifested as 'organic expression of nature and technology encompassing the body,' 'robust expression of hybridized imagery,' and 'fusion of Eastern traditional cultural expressions.' In the 'organic expression of nature and technology,' flora and fauna motifs are applied or an advanced technology is employed to realize organic forms, offering an experimental representation of post-anthropocentrism, focusing on avant-garde and sensuous fashion images. 'Robust expression of hybridized imagery' combines masculine body expressions with bold accessories to convey a resistant fashion image to gender identity norms while utilizing traditional male fashion items to present a strong and charismatic image. 'Fusion of E astern traditional cultural expressions' integrates traditional elements from various Eastern cultures into materials, producing opulent yet ascetic fashion images through designs that can conceal the body's silhouette, reflecting a restrained image of black in Eastern cultures. This study provides a multi-layered interpretation of black color fashion in the Posthuman era, addressing themes such as 'representation of diverse organic life forms, gender fluidity, and challenges to Western-centric narratives,' contributing to a deeper understanding of how fashion interacts with socio-cultural contexts.
Key Words
black color fashion, boundarylessness, Posthumanism, Posthumanist fashion, 블랙 컬러 패션, 탈경계성, 포스트휴머니즘, 포스트휴머니즘 패션
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Development of 3D Printed Fashion Jewelry Design Using Generative AI
생성형 AI를 활용한 3D 프린팅 패션 주얼리 디자인 개발
황보애 Bo Ae Hwang , 이정수 Jung Soo Lee
28(4) 129-148, 2024
DOI:10.12940/jfb.2024.28.4.129
황보애 Bo Ae Hwang , 이정수 Jung Soo Lee
DOI:10.12940/jfb.2024.28.4.129
Abstract
With the advent of the 4th industrial era and the development of digital technologies such as artificial intelligence (AI), metaverse, 3D printing, and 3D virtual wearing systems, the fashion industry continues to attempt to use digital technology and introduce it into various areas. The purpose of this study was to determine whether fashion and digital technology could be combined to create works and to suggest ways to apply digital technology in the fashion industry. As a research method, image generative AI, Midjourney was applied to the initial design ideation stage to derive inspiration images. 3D printing technique was then introduced as a production method to print fashion jewelry. As a result of the research, a total of six jewelry designs printed with a 3D printer were developed. One necklace, one bracelet, three earrings, and one ring were developed. This study identified the possibility of applying digital technology to real fashion jewelry design products by designing jewelry based on inspirational images derived from image generation AI and producing pieces of fashion jewelry with 3D modeling tasks and 3D printing outputs. This study is significant in that it expands the expression area of fashion jewelry design that combines digital technology.
Key Words
3D printing, fashion jewelry, fashion technology, image generative AI, Midjourney, 3D 프린팅, 패션 주얼리, 패션테크놀로지, 이미지 생성형 AI, 미드저니
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Development of Wedding Nail Art Based on the Design Elements of Wedding Dress -Focused on patterns and decorative details-
웨딩 드레스의 디자인 요소에 따른 웨딩 네일아트 개발 -문양과 장식적 디테일을 중심으로-
양송희 Songhee Yang , 김지영 Jiyoung Kim
28(4) 149-166, 2024
DOI:10.12940/jfb.2024.28.4.149
양송희 Songhee Yang , 김지영 Jiyoung Kim
DOI:10.12940/jfb.2024.28.4.149
Abstract
The purpose of this study is to analyze the design components of wedding dresses and develop wedding nail art based on this for total wedding styling that reflects the changing needs of consumers. As a research method, 750 dress photos posted on the wedding platform Wedding Friends were analyzed for patterns, decorative details, and images of the wedding dress, and nail art designs were developed based on the results. As a result of the analysis, there were many natural patterns of flowers and plants, no patterns, and geometric patterns, and the arrangement of patterns was the most common. Looking at the decorative details, there were many wrinkle details, slits, and cutouts such as flounce, frill, and ruffle, and there were many lace, sequins, and spangles in trimming. The application area of the decorative detail was concentrated on the entire dress or neckline. Based on the analysis results, five wedding nail art pieces suitable for total wedding styling were developed. Three works of the concept of "Elegant Bride" used the patterns and sparkling trimming of the wedding dress, and two works of the concept of "romantic moment" used voluminous embosses to express romantic sensibilities in 2D and 3D forms. Through this study, we were able to confirm the importance and value of nail art in total wedding styling and are expected to contribute to the development of creative nail art.
Key Words
wedding dress, wedding nail art, design elements, design development, 웨딩 드레스, 웨딩 네일아트, 디자인 요소, 디자인 개발
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Functional Mechanism of Wearable Devices based on the Consumption Value of Generation MZ
MZ 세대의 소비가치에 따른 웨어러블 디바이스의 기능적 메커니즘
김수정 Soojeong Kim
28(4) 167-178, 2024
DOI:10.12940/jfb.2024.28.4.167
김수정 Soojeong Kim
DOI:10.12940/jfb.2024.28.4.167
Abstract
With the advent of the ICT era in the 4th Industrial Revolution era, cutting-edge industries in accordance with changing trends of the time, the MZ generation is leading a new consumer culture with a digital platform-based lifestyle. As such, wearable devices are leading popularization of the market, the need for product development and research that goes beyond simply combining high technology and combines user-centered functions and designs is emerging. Therefore, the purpose of this study was to analyze the functional mechanism of wearable devices according to consumption value of the MZ generation, focusing on wearable devices currently being commercialized in the digital transformation era, their characteristics were also derived. The research method for this purpose involved classifing wearable devices into notification, information, and content types according to their functional mechanisms and examing them. As a result of the research, characteristics of identity, collaboration, customization, and content were derived, I was is thought that they could interact with situational awareness to suit the situation and purpose. They are closely related. They could make social responsibility and sustainable efforts beyond the brand's image and profit pursuit. As the consumption value of the MZ generation, a new consumer class, is highlighted, it is essential to segmenting and analyzing user-centered functions and content, not simply combining cutting-edge technologies this study is significant in that it provides essential data for continuous development of wearable devices and the establishment of successful marketing strategies.
Key Words
ict, wearable device, indentity, collaboration, custimizing, contents, 정보통신, 웨어러블 디바이스, 정체성, 협업, 커스터마이징, 콘텐츠
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