A Study on the 3D Virtual Clothing Design Using the Fantasy of FuturismWanyin Xie , Minji Kim 28(6) 1-15, 2024 DOI:10.12940/jfb.2024.28.6.1
TitleA Study on the 3D Virtual Clothing Design Using the Fantasy of Futurism
Wanyin Xie , Minji Kim DOI:10.12940/jfb.2024.28.6.1 AbstractWith the development of the metaverse, the demand for virtual fashion is gradually expanding. Metaverse fashion embodies a transcendent "fantasy concept" as it does not physically exist. This study aims to derive a form that can realize fantasy and produce virtual clothing using it, serving as a literature resource for the creative design development of metaverse fashion. To analyze fantasy, we derived the concepts of dynamism, scalability, and distortion by examining paintings and sculptures from the Futurist art movement of the 1910s, which celebrated the speed of machines. We then analyzed contemporary fashion designs that reflect these qualities to identify design techniques that express fantasy. To convey dynamism, we employed the repetition of geometric lines and motifs to create a sense of speed. For scalability, the geometric motifs gradually increase or decrease in size, following the principle of perspective, which enhances the visual expansion of space. To express distortion, we used techniques of overlapping and superimposition to create asymmetrical structures, resulting in a distorted representation of the human body. Using these techniques, we produced four virtual costume designs with 3D CLO, a virtual costume production software. The objective of this study was to propose ideas and processes for the creative development of virtual clothing. We anticipate that this will inspire further research on virtual costume creation through a variety of methods. Key Wordsfuturism art, fantasy, metaverse fashion, 3D virtual clothing |
Understanding Female Solo Fashion Shoppers in China: A Qualitative ExplorationJilin Duan , Kyu-hye Lee 28(6) 16-29, 2024 DOI:10.12940/jfb.2024.28.6.16
TitleUnderstanding Female Solo Fashion Shoppers in China: A Qualitative Exploration
Jilin Duan , Kyu-hye Lee DOI:10.12940/jfb.2024.28.6.16 AbstractThe number of individuals choosing to shop alone is increasing, particularly among female fashion consumers. Despite this trend, there is limited empirical research on the motivations and experiences of this growing demographic in the Chinese market. This study addresses this gap through in-depth interviews with ten female consumers who regularly engage in solo fashion shopping. The findings reveal that solo shopping is primarily driven by the desire for positive opportunities to be alone, with motivations categorized into five themes: freedom, self-exploration, emotional stimulation, shopping activity, and the shopping environment. Additionally, participants emphasized the importance of both product quality and service experiences during their shopping trips. This research contributes to a deeper understanding of this significant consumer segment, highlighting their unique preferences and behaviors. It offers valuable insights for fashion marketers and service providers to better cater to solo female shoppers. By developing products, spaces, and services tailored to their needs, brands can more effectively engage this market segment and enhance the solo shopping experience. Key Wordssolo fashion shopping, shopping motivation, shopping experience, China market |
Trajectory of K-Beauty through the Vietnamese Influencers: A Text-Mining ApproachHabin Kim , Ho Jung Choo , Nguyen Cong Minh , Ha Kyung Lee 28(6) 30-47, 2024 DOI:10.12940/jfb.2024.28.6.30
TitleTrajectory of K-Beauty through the Vietnamese Influencers: A Text-Mining Approach
Habin Kim , Ho Jung Choo , Nguyen Cong Minh , Ha Kyung Lee DOI:10.12940/jfb.2024.28.6.30 AbstractThe objective of this study is to evaluate the integration and propagation of Korean beauty (K-Beauty) within the commercial landscape of Vietnam, with specific emphasis on the cultural transmission processes of local influencers during the mature phase of Hallyu. Using a text mining methodology, this examination delves into the accommodation, interpretation, and utilization of Korean cosmetic items within the cultural context of Vietnam. By analyzing content disseminated by Vietnamese influencers, the research highlights the assimilation of Korean beauty norms into local grooming traditions and lifestyle practices. Employing techniques such as frequency analysis, semantic network analysis, LDA topic modeling, and collocational analysis, the research identifies primary themes such as skincare, makeup, and lipstick swatches. After investigating the associated terms related to these key subjects, Vietnamese influencers advise local consumers on several critical aspects of using K-Beauty products: 1) emphasizing the matte or long-lasting attributes suitable for the consistently hot and humid climate; 2) targeting cosmetics designed for oily and acne-prone skin types; and 3) endorsing vibrant colors suitable for darker skin tones. The findings of this study provide valuable insights into the mechanisms influencers use to promote Korean cosmetics, as well as the global advancement of K-Beauty brand strategies. Key Wordshybridization, local Influencer, text-mining analysis, K-Beauty, Hallyu |
Development of a Cultural Design Framework for Textiles and Fashion: A Case Study on the Application of Traditional Cultural Elements in Fashion Design Through InterviewsJihye Park , Eunsuk Hur 28(6) 48-62, 2024 DOI:10.12940/jfb.2024.28.6.48
TitleDevelopment of a Cultural Design Framework for Textiles and Fashion: A Case Study on the Application of Traditional Cultural Elements in Fashion Design Through Interviews
Jihye Park , Eunsuk Hur DOI:10.12940/jfb.2024.28.6.48 AbstractThe value of the creative cultural industry has increased substantially. Notwithstanding this auspicious outlook, traditional cultural design is frequently perceived as antiquated, and the incorporation of symbolic cultural meanings into contemporary textile design remains deficient. This study proposes a novel cultural design framework, integrating multi-directional approaches in contemporary textile design in fashion to revitalize traditional cultural elements. To establish a theoretical foundation, critical literature reviews were carried out on the cultural design process in general. The subsequent phase involved the formulation of cultural design criteria and the conceptual model for an enabling cultural design process. The framework's practicality and adaptability were then assessed through a series of experiments and in-depth interviews with designers. The proposed framework is significant for three primary reasons: 1) A thorough review of diverse design methodologies was conducted, presenting alternative perspectives to address the theoretical nexus between design and culture, 2) A novel cultural design framework was introduced to foster a culturally rooted design approach founded on creativity, and 3) Empirical investigation revealed that the proposed framework effectively integrates cultural elements imbued with symbolic meanings, thereby averting superficial and rudimentary designs. Key Wordscultural design, cultural design process, textile and fashion design, cultural design framework |
“Escape The Corset” Movement in South Korea: An Exploratory Study Focusing on Social Media Data AnalysisSunyang Park , Sohyun Kim , Chorong Youn 28(6) 63-76, 2024 DOI:10.12940/jfb.2024.28.6.63
Title“Escape The Corset” Movement in South Korea: An Exploratory Study Focusing on Social Media Data Analysis
Sunyang Park , Sohyun Kim , Chorong Youn DOI:10.12940/jfb.2024.28.6.63 AbstractThe Escape The Corset (ETC) movement, which originated in South Korea in 2018, serves as a powerful protest against traditional gender norms surrounding appearance, particularly in relation to fashion, makeup, and hairstyles. This study delved into the essence of the ETC movement through a content analysis of Instagram posts and newspaper articles. Utilizing a grounded theory approach, the research examined various dimensions, including key phenomena, underlying causes, social contexts, and the broader cultural landscape. The primary phenomenon identified is the resistance to the "appearance-corset," a metaphorical term describing the constraints imposed by societal beauty expectations on women. This resistance was ignited by the #MeToo movement and personal negative experiences related to managing appearance. A crucial element of the movement is the role of social media, which provides a platform for participants to connect, share their resistance, and foster solidarity. Online interactions have cultivated a sense of community and mutual support, enabling participants to enhance their confidence, self-love, and self-esteem. The researchers contend that this study offers valuable insights into the ETC movement as a form of social activism, highlighting how this feminist protest not only critiques beauty standards but also contributes to broader discussions on gender equality and personal empowerment. Key WordsEscape the Corset, ETC, movement, grounded theory, exploratory study |
Utilization of Zen Aesthetic Characteristics in Modern Fashion-(Yohji Yamamoto, Issey Miyake, Uma Wang, and Robert Wun)Kexin Li , Youngjae Lee 28(6) 77-95, 2024 DOI:10.12940/jfb.2024.28.6.77
TitleUtilization of Zen Aesthetic Characteristics in Modern Fashion-(Yohji Yamamoto, Issey Miyake, Uma Wang, and Robert Wun)
Kexin Li , Youngjae Lee DOI:10.12940/jfb.2024.28.6.77 AbstractThis study explores the profound influence of Zen philosophy on contemporary fashion design, focusing on its core aesthetic principles: impermanence, natural beauty, and ethereal beauty. By employing a comprehensive approach that includes qualitative, quantitative, and visual analysis of fashion brands (Yohji Yamamoto, Issey Miyake, Uma Wang, and Robert Wun), this research examines how Zen’s philosophical tenets are expressed through design elements such as silhouette, color, and materials. The results reveal that impermanence is conveyed through asymmetrical designs and dark-toned palettes, natural beauty through harmonious and soft materials, and ethereal beauty through lightweight fabrics and contrasting color schemes. This study not only highlights the integration of Zen principles into fashion but also enriches the cultural depth and innovation of modern design. It offers valuable insights for designers and brands seeking to infuse their work with spiritual, philosophical, and emotional meaning, contributing to the future intersection of Zen philosophy and fashion design. Key WordsZen Aesthetics, Zen Philosophy, Modern Fashion Design |
A Study of Wasteland Fashion Style for Sustainable Fashion DesignYuyang Zhou , Youngjae Lee 28(6) 96-114, 2024 DOI:10.12940/jfb.2024.28.6.96
TitleA Study of Wasteland Fashion Style for Sustainable Fashion Design
Yuyang Zhou , Youngjae Lee DOI:10.12940/jfb.2024.28.6.96 AbstractAs the global environmental crisis worsens, the fashion industry grapples with issues of resource overconsumption and pollution, leading to a growing emphasis on sustainable fashion design. However, current sustainable fashion often lacks innovation and market appeal. This study seeks to incorporate the aesthetic of post-apocalyptic wasteland style into sustainable design, promoting the reuse of discarded materials and addressing diverse market demands, thereby offering significant research value. Grounded in the principles of sustainable development, the study explores the application of wasteland style in sustainable fashion design through a literature review and case studies. A total of 261 runway images from brands such as Demobaza, Hamcus, No Faith Studios, Acne Studio, and Balenciaga (2018-2024) were analyzed to assess their sustainable design philosophies and the characteristics of wasteland-style clothing, focusing on design techniques, color, and materials. The findings indicate that wasteland style utilizes durable materials, upcycling, deconstruction, and irregular cuts to demonstrate adaptability to resource-scarce environments and a respect for material history. This design approach not only aligns with contemporary aesthetics but also encourages consumers to shift from overconsumption to rational consumption. In doing so, it raises awareness of environmental and resource issues while providing theoretical insights for designers on balancing trend responsiveness with environmental responsibility. Key Wordssustainable fashion, wasteland style fashion, sustainable wasteland style, fashion, environmentally friendly, meeting consumer needs |
Artisanal Fabric Manipulation in Contemporary Fashion Design: A Case Study for Creative Design EducationGa Young Huh 28(6) 115-128, 2024 DOI:10.12940/jfb.2024.28.6.115
TitleArtisanal Fabric Manipulation in Contemporary Fashion Design: A Case Study for Creative Design Education
Ga Young Huh DOI:10.12940/jfb.2024.28.6.115 AbstractThis study explores artisanal fabric manipulation techniques in contemporary fashion design by examining case studies of three distinctive fashion brands: Issey Miyake, Dries Van Noten, and POST ARCHIVE FACTION (PAF) are the focus of this research, which aims to analyze their unique approaches to fabric manipulation and identify key characteristics of artisanal fabric development. This analysis will establish a foundation for future research. The study examines Issey Miyake's revolutionary pleating techniques and geometric transformations, Dries Van Noten's sophisticated craftsmanship that combines traditional methods with modern innovation, and PAF's experimental surface treatments and structural modifications. Through these case studies, four key characteristics of artisanal fabric manipulation are identified: structural innovation, technical experimentation, artistic expression, and practical functionality. This research serves as a preliminary investigation, laying the groundwork for subsequent studies and contributing to fashion design education. It provides insights that can inform comprehensive educational frameworks and enhance pedagogical approaches. By bridging theory and practice, this research paves the way for effective teaching of innovative fabric manipulation techniques that balance artistic expression with commercial viability. Key Wordsartisanal fabric development, technical innovation, design methodology, contemporary fashion, educational application |
Scoby Leather Test & Design for Educational Kit DevelopmentYoushin Park 28(6) 129-141, 2024 DOI:10.12940/jfb.2024.28.6.129
TitleScoby Leather Test & Design for Educational Kit Development
Youshin Park DOI:10.12940/jfb.2024.28.6.129 AbstractHigh-value natural leather is a prized material in fashion but contributes significantly to environmental pollution. Synthetic leather, widely used in fast fashion, offers an alternative with a lifespan of 1-2 years, yet its non-biodegradable nature releases pollutants. This study aims to address these issues by developing a sustainable educational kit using scoby, a biodegradable material that students can cultivate and observe in its degradation process. The kit is designed to foster eco-consciousness, enhance problem-solving skills, and promote awareness of Sustainable Development Goals (SDGs). Preliminary experiments optimized scoby cultivation conditions, revealing that a starter solution ratio of 15% consistently produced the highest yield, although thickness measurements varied due to moisture content. Comparisons of tea types showed black tea and honeyberry red tea yielded the most scoby. Furthermore, using mother scoby weights of 5g or 9g proved more productive than 13g. The resulting educational kit targets elementary school students, offering hands-on activities to explore scoby leather's potential through creative projects. Techniques include painting, printing, gel art, foil application, three-dimensional patterns, paper cutting, Pop Art, collage, and dyeing. This experiential approach not only enhances environmental awareness but also encourages innovation and creativity in sustainable design, contributing to long-term educational and environmental goals. Key Wordsscoby, eco-friendly materials, biomaterial, bacterial cellulose, sustainable |
Analyzing the Changing Social Meanings of Denim Jeans Through Media framing: Focused on The New York Times ArticlesMinjung Im 28(6) 142-161, 2024 DOI:10.12940/jfb.2024.28.6.142
TitleAnalyzing the Changing Social Meanings of Denim Jeans Through Media framing: Focused on The New York Times Articles
Minjung Im DOI:10.12940/jfb.2024.28.6.142 AbstractThis study explores the reconstruction of denim jeans' social meaning within the social and cultural context of the 21st century, as evidenced by articles published by The New York Times. Employing a framing theory as a methodological framework, a comprehensive analysis was conducted on a set of 135 articles, which were then categorized into six distinct frames: economic outcomes, identity, human interest, morality and responsibility, conflict, and health. The study's findings reveal that the frames of economic outcomes and identity appeared most frequently, indicating that denim was predominantly portrayed as a medium for economic value and individual self-expression. Furthermore, it was ascertained that social and cultural shifts during particular epochs exerted influence on the symbolism and consumption patterns of denim jeans. Key trends, including premiumization, customization, sustainability, reinterpretation of vintage, and the pursuit of inclusivity and diversity, demonstrate that denim embodies not only economic and ethical significance but also cultural value. This study offers a novel perspective on the social meanings of contemporary fashion items through denim, thereby contributing to the expanding body of knowledge in fashion and consumer culture research. Key Wordsdenim jeans, social meaning, media framing, The New York Times |
Correlation Analysis of Loneliness and Addiction to Shopping Using Online MediaHanhim Park 28(6) 162-174, 2024 DOI:10.12940/jfb.2024.28.6.162
TitleCorrelation Analysis of Loneliness and Addiction to Shopping Using Online Media
Hanhim Park DOI:10.12940/jfb.2024.28.6.162 AbstractAs the frequency of individuals' Internet access increases, the time spent shopping through social networking services (SNS) tends to gradually rise. If the main purpose of SNS users is to form relationships with an unspecified number of people, it can be assumed that individuals may experience loneliness that is difficult to overcome, despite having a strong desire for intimacy in reality and being immersed in shopping via SNS. This study aimed to examine the correlation between shopping addiction (including SNS addiction, Internet addiction, and smartphone addiction) and loneliness, and to explore the nature of the relationship between these variables as they relate to Internet media. For the study, ten papers and eleven samples were ultimately selected through three research collection processes. A meta-analysis was conducted to analyze the effect sizes associated with the correlation between loneliness and each variable, using Cohen (1988) criteria for effect size. The results of the meta-analysis indicated that the correlation between shopping addiction and loneliness related to Internet media showed a moderate effect size. Additionally, loneliness and SNS addiction demonstrated a small effect size, whereas Internet addiction and smartphone addiction exhibited a moderate effect size. These findings suggest that future research on the relationship between shopping addiction and loneliness should place greater emphasis on Internet addiction and smartphone addiction. Based on these results, the significance and limitations of this study were discussed, and proposals for follow-up studies were made. Key Wordsmeta-study, loneliness, online shopping, additiction |
